Leadership and Management Minor
Required Course
- CC 330 - Management and Communication
Elective Courses
Select three:
- CC 203 - Intercultural Communication
- CC 260 - Communication in Groups and Teams
- CC 266 - Conflict and Negotiation
- CC 356 - Crisis Communication
- CC 357 - Leadership (prerequisites are required in order to enroll in this course)
Nonprofit Communication Minor
This minor is available for sophomores, juniors and seniors only.
This minor is designed for students who want to work in the nonprofit sector. This program provides a foundation in nonprofit communication and fundraising combined with service-learning partnerships that join students with local and global nonprofit organizations. Nonprofit incubator, Next Mile Project, and organizations such as Catie’s Closet, Crossroads for Kids, Initiative for a Competitive Inner City, Young Audiences of Massachusetts, HandReach and Lena Park are among the organizations students have worked with in the past. There are over 36,000 registered nonprofits in Massachusetts, according to the Urban Institute.
“The economic strength of the nonprofit sector has increased in recent years and the sector is now the third largest employer in the U.S. Nearly 2 million nonprofit organizations employ 10.7 million people and produce revenue in excess of $1.9 trillion. As a result, many job seekers ought to look to the nonprofit sector for new employment opportunities.”
–2015 | Nonprofit HR The Nonprofit Employment Practices Survey
Learning Outcomes
- Students will gain an understanding of how a nonprofit functions internally as an organization designed to meet the needs of a particular constituency and what differentiates it from a for-profit entity.
- Students will develop an expertise in assessing and developing sound practices in nonprofit communication to help sustain nonprofit organizations' missions.
- Students will develop leadership skills in nonprofit communication with acquired knowledge of how to use social media, print media and storytelling.
- Students will be prepared to launch fundraising campaigns that help sustain nonprofits' ability to serve their mission.
- Students will engage in service learning, experiential work with nonprofits that will add value to both local and global nonprofits and to their own portfolio.
- Students will be prepared to enter the nonprofit sector with an understanding of how the sector functions in the world-at-large.
Required Courses:
- CC 315 - Introduction to Nonprofit Communication Management: 4 credits (Fall only)
Nonprofits rely on a solid strategic plan for success in following their missions; board structure, branding, funding, effective communication and a commitment to serve their constituencies must be deployed strategically. This course will provide a foundation in nonprofit communication management and social media communication strategies. Service-learning partnerships during which students assess the external communication of local nonprofits is an important part of this course.
- CC 316 - Nonprofit Fundraising Campaigns: 4 credits (Spring only)
Nonprofits depend on donations for a steady stream of income to help serve their missions. This course will provide students with an overall understanding of various options nonprofits have to raise funds. An emphasis will be placed on developing fundraising strategies, the utilization of sound practices for maximum success to help build sustainability and service-learning partnering with local nonprofits.
Elective Courses
Select two:
- CC 203 - Intercultural Communication
- CC 210 - Culture, Diversity & Health Communication
- CC 212 - Cholera, Condoms, and Contraception: Public Health Then and Now
- CC 263 - Argument and Advocacy
- CC 266 - Conflict and Negotiation
- CC 330 - Management and Communication
- CC 356 - Crisis Communication
- CC 357 - Leadership*
- CC 361 - Public Diplomacy and Grass Roots Activism
- CC 415 - Mediation, Facilitation and Dialogue
- PH 303 - Citizenship as Civic Engagement
- TH 579 - 10k and Under: Writing the Small Arts Grant
* Note prerequisites
Political Communication Minor
(Please consult the Undergraduate Catalog for relevant course prerequisites)
Required Course
Select one:
- CC 220 - Public Discourse in the United States
- CC 221 - Global Political Communication
Elective Courses
Select three:
- CC 263 - Argument and Advocacy
- CC 266 - Conflict and Negotiation
- CC 310 - Campaign Management
- CC 344 - Rhetoric of Social Movements
- CC 361 - Public Diplomacy and Grass Roots Activism
- CC 471 - Advanced Topics in Leadership, Politics and Advocacy
- PH 215 - Political Philosophy
- PH 303 - Citizenship as Civic Engagement
Political Polling
The Political Polling minor is designed to provide students with immersive, hands-on experience in polling and survey research. Participation in Emerson Polling is recommended. Students are required to complete 16 credits.
Required Courses
- CC 303 Survey Research Methods
- CC 405 Political Polling
- MT 207 Statistics
Elective Courses
Students must select one of the following courses (four credits). Political Communication majors must take two of the following as CC 303 counts toward the major requirements and Communication Studies majors must take CC 305 Communication Research Methods for the major requirement and count CC 303 toward the minor.
- MT 102 Introduction to Quantitative Reasoning
- PL 225 U.S. Government and Politics
- CC 371 Topics in Leadership, Politics, and Social Advocacy
- CC 471 Advanced Topics in Leadership, Politics, and Social Advocacy
Pre-Law
The pre-law minor provides a foundation for students considering future careers in law or issue advocacy. Students are required to complete the following 16 credits.
Required Courses
- CC 255 Introduction to Law
- PL 240 Communication, Politics, and Law
- PL 333 The First Amendment
- CC 415 Mediation, Facilitation, and Dialogue
Public Diplomacy
Students interested in diplomacy, issue advocacy, and crisis management will explore intersections between government, NGOs, and the private sector in addressing societal issues through diplomacy and soft power. Students are required to complete 16 credits.
Required Courses
- CC 361 Public Diplomacy and Grassroots Activism
- CC 356 Crisis Communication
Elective courses
Select two courses (8 credits).
- CC 266 Conflict and Negotiation
- CC 319 Special Events
- CC 335 Sports as Soft Power
- CC 357 Leadership
- CC 415 Mediation, Facilitation, and Dialogue
- CC 420 Health Communication campaigns
- CC 440 Esports Events
- CC 480 Rosarito Public Diplomacy Workshop
Public Relations Minor
Required Courses
- CC 250 - Introduction to Public Relations
- CC 347 - Tactical Writing for the Public Relations Professional
Elective Courses
Select two:
- CC 263 - Argument and Advocacy
- CC 266 - Conflict and Negotiation
- CC 303 - Politics, Advocacy, and Public Opinion Research
- CC 304 - Strategic Digital Communication
- CC 330 - Management and Communication
- CC 356 - Crisis Communication
- CC 357 - Leadership
- CC 361 - Public Diplomacy and Grass Roots Activism
Podcasting, Radio, and Streaming Media Minor
This multidisciplinary minor is designed for students interested in production, business, and performance aspects of the growing podcast market, as well as traditional radio and audio news, sports, and entertainment. 16 credits are required to complete the minor.
Required Courses
Students are required to complete the two courses (8 credits) of the following:
- CC 150 - Radio Programming and Operations
or - CC 242 - Introduction to Podcasting
- CC 350 - Media Broadcast Vocal Presentation
Elective Courses
Select two courses (8 credits) form the following (if not used above):
- CC 150 - Radio Programming and Operations
- CC 242 - Introduction to Podcasting
- MK 230 - Marketing, Sales, and Promotion for Radio
- JR 241 - Radio Journalism
Sports Communication Minor
Required Courses
- CC 235 - Sports Communication
- CC 336 - Sports Management
Elective Courses
Select two:
- CC 236 - Sports Public Relations
- CC 304 - Strategic Digital Communication
- CC 308 - Online Content and Strategy
- CC 335 - Sports as Soft Power
- CC 337 - Topics in Sports Communication
- CC 356 - Crisis Communication
- CC 360 - Social Media and Politics
- CC 437 - Advanced Topics in Sports Communication
Esports Communication Minor
With the global Esports industry revenue quickly approaching a billion dollars and a strong cohort of millenial fans attending live events and filling stadium venues, interest is booming for the world's fastest growing sport of competitive gaming. Emerson Esports courses introduce students to concepts important for communication-based digital production and global gaming event management across cultures. This minor is geared towards students considering a career in Esports, gaming, streaming or event production. Twenty credits are required for the minor. To complete the minor, students must take the following courses:
Required Courses
- CC 230 - Introduction to Esports
- CC 340 - Esports Management
- CC 440 - Esports Events
Elective Courses
Select two:
- CC 235 - Sports Communication
- CC 237 - Sports Public Relations
- CC 319 - Special Events
- CC 361 - Public Diplomacy and Grassroots Activism
- CC 362 - Guerilla PR
