Roxana D. Maiorescu conducts research and consulting on communication management and social media. She published her work in Public Relations Review, Journal of Communication Management, Business Research Yearbook, International Journal of Interdisciplinary Research, and Clinics in Mother & Child Health. She is the author of three books on communication management. Her monograph entitled Corporate Diversity Communication Strategy: An Insight into American MNCs’ Online Communities and Social Media Engagement was listed in the top twenty best communication strategy books to read in 2020 & 2021. Roxana served as a reviewer for Oxford University Press, Routledge, Palgrave Macmillan, Public Relations Review, the Journal of Applied Communication Research and the Austrian Science Fund.
About
- Department Marketing Communication
- Since 2013
Education
M.A., Virginia Polytechnic Institute
Ph.D., Purdue University
Areas of Expertise
- Business
- Crisis Communication
- Organizational Behavior
- Public Relations
- Social Media