About the Pre-College Marketing + Creative Enterprise Institute

This is a remote program. It will take place in a synchronous live format while using Zoom in EST, with asynchronous elements using our Canvas online learning management software and Google Suite.

Emerson College’s Pre-College Marketing + Creative Enterprise Institute introduces students to the fundamentals of marketing in today’s creative enterprises. Emerson faculty will guide students in identifying key questions that explain the success of established and emerging personalities, products, and campaigns in markets around the world. Faculty will leverage insights from their own experiences as entrepreneurs, scholars, and thought leaders.

The one-week summer program will consist of lessons that are delivered using a mix of music, brief lectures, expert guest speakers, challenge exercises, mini projects, and group discussions. Our approach to teaching and learning will employ a blend of synchronous (via Zoom), and asynchronous (content review, discussion boards, etc.) formats.

The Marketing + Creative Enterprise Institute is a noncredit program. Students in noncredit programs will receive a Pass/Fail grade on their transcript.